Digital asset management (DAM) brings harmony to the media-rich core of your brand. DAM platforms have
the power to store, share and organize all digital content in a secure and centralized location. Get
out of your creative files such as images, videos, and other media by ensuring your team can find,
and optimize your assets in real-time.
TwigSystem IT Digital Asset Management (DAM) is consolidates an organization’s digital content into a single location, making it easier to access, manage and distribute with internal teams, partners, and customers.
Digital assets are any content that can be stored digitally, so you can create, manage, publish, and share
content with anyone inside or outside your organization. In today’s rapidly evolving digital climate,
there’s no limit to what a digital asset can be. Files like videos, music, photos, documents, and other
media that contain the rights to use them are considered assets.
Consider the types of files and assets that are routinely created and shared across your organization. The marketing team creates and collaborates on advertisements, social media content, videos, and emails. Operations and services teams produce process documentation, blueprints, and workflow diagrams. And if you’re working with a network of vendors or providers, you may be producing images and content that you want to make available to them on-demand.
Virtually every department engages with digital assets that fuel the growth and success of your organization. With a digital asset management (DAM) platform, team members across every sector of your business can search, collaborate, and share assets with maximum efficiency.
of marketing teams have scattered
different files are lost on team
important files are unorganized within companies
51% of marketers waste time and money recreating unused or missing assets.
Effective digital asset management requires companies to organize and govern every digital file in their media ecosystem. The more your business and content needs grow, the larger your digital asset library will become. Everyone can relate to spending too much time looking for a single file. This is the case for most companies operating without a DAM solution.
If you’re not managing your digital assets, it will hit your bottom line, hard. Take a look at some of the most common DAM challenges and how businesses are solving them with a simple solution.
Without a DAM, digital assets are rarely managed properly. Chances are, the wrong people are using the wrong assets at the wrong time. Regain control with a centralized solution that establishes workflows, manages access, and streamlines the approval process so the right files get into the right hands..
If your team is spending precious time searching for mislabeled or disappearing assets, that’s time lost focusing on growing and scaling your business. Empower them with a centralized platform that makes the organization, monitoring, and maintenance of every asset in your ecosystem a breeze.
Break down silos and enhance communications across your organization with a unified platform designed to boost collaboration and sharing. DAM platforms enable teams to democratize assets, create agile workflows, and improve consistency across all channels.
DAM empowers teams and serves as a single source of truth for all brand assets. It improves information security while enabling teams to store, organize, share, search, and grow their digital library. A DAM solution does more than uphold brand standards and expand storage capacity. It allows your team to focus on what matters.
Manages digital assets in a central location.
Enables automation and enhances team creativity
Manages everything from press kits to image collections
Locates media files with the ease using sophisticated search
Secures your brand and protects your digital assets with automated watermarks
Manages permissions with extensive copyright functionality and governs access from a central platform
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